AUDIENCE PROFILE | EDITORIAL CALENDAR | RATES & SPECS | CONTACT
2008 Editorial Calendar
Advertisers have the opportunity to reach an influential target audience in a highly interactive digital environment through a diverse and innovative range of media.

INTEGRATED MEDIA
EDUTOPIA.ORG – An in-depth and interactive resource of practical, hands-on advice, real-world examples, lively contributions from practitioners, and invaluable tips and tools.
EDUTOPIA MAGAZINE – A continual flow of fresh ideas and inspiring success stories for promoting positive change in education, every issue contains product reviews, news & trends, professional development, tech tips & tools, math & science inspirations, business partnerships, and more.
EDUTOPIA VIDEO – A catalyst for innovation by helping educators and parents, as well as business and community leaders, see and understand pioneering best practices.


YEAR-ROUND COVERAGE
TECHNOLOGY – All areas of teaching, learning, and school management can be vastly improved when the latest technological tools are employed. Technology makes twenty-first-century learning possible.
PROJECT LEARNING – This rigorous approach to teaching examines complex, real-world issues and helps students understand why they are studying certain concepts and retain knowledge longer.
COOPERATIVE LEARNING – This teaching technique supports the social and emotional development of students and prepares them for the modern workplace as they learn to collaborate, communicate, and resolve conflicts.
INTEGRATED STUDIES – This curriculum strategy increases engagement and retention; academic subjects are presented in an interdisciplinary fashion that reflects modern knowledge and society.
COMPREHENSIVE ASSESSMENT – This evaluative method measures the full range of student ability through various measures, including portfolios, presentations, and tests to support multiple learning styles.
EDUCATORS AS MENTORS – Teachers, administrators, and parents play critical roles in coaching and guiding students through the learning process, nurturing their interests and confidence as learners.

FEBRUARY/MARCH ISSUE
Special Editorial Features: International: Best education practices from around the globe; presidential-primary prep in the classroom
Bonus Distribution and Marketing Opportunities: FETC
Space Close Date*: 12/13
Street Date: 1/22
APRIL/MAY ISSUE
Special Editorial Features: Daring Dozen: The top education innovators & what makes them tick; comprehensive assessment & testing
Bonus Distribution and Marketing Opportunities: CUE/TCEA/NSTA/NCTM
Space Close Date*: 2/14
Street Date: 4/1
JUNE/JULY ISSUE
Special Editorial Features: The iKid: Ed tech in schools, school districts & beyond; data-driven decision making; online learning
Bonus Distribution and Marketing Opportunities: NECC
Space Close Date*: 5/1
Street Date: 5/30
AUGUST/SEPTEMBER ISSUE
Special Editorial Features: Back to school: What’s Next: Top trends that will shape the school year & educators’ resolutions for the new year
Space Close Date*: 7/17
Street Date: 8/15
OCTOBER ISSUE
Special Editorial Features: Project learning, tech, and professional development lead to a school reform; preventing high school dropouts; financial literacy
Bonus Distribution and Marketing Opportunities: T+L
Space Close Date*: 9/11
Street Date: 10/9
NOVEMBER/DECEMBER ISSUE
Special Editorial Features: Twenty-first-century tools: The enlightened educators' guide to the modern student
Bonus Distribution and Marketing Opportunities: Harvey Ad Study
Space Close Date*: 10/30
Street Date: 11/28

*Editorial is subject to change. Space-close dates are estimates and subject to change. Materials-due date is one week after closing date.